For most folks, the beginning of summer often means sunset bonfires, camping and backyard BBQ.
For us NBA junkies it also means the start of free agency.
Billion dollar franchises and their lawyer-bred managers play a game of mathematical chess hoping to build a championship worthy roster. Devout fans all around the world wait in anxious anticipation as their 6’ 7” 215lb idol makes a decision that will forever change the course of history. 27 year olds are granted 200m+ contracts worth more then the GDP of entire countries like the Marshall Islands.
It’s the perfect storm of celebrity gossip, money and a dedicated fan base spanning the entire globe.
Found in the middle of it all is a seemingly under-the-radar skill that superstars, coaches and managers have now mastered:
Recruiting.